A fresh, modern bonus template for Albert Heijn Belgium

I worked on building the revamped template for the weekly Bonus campaign. The old design no longer aligned with the current corporate identity, so it underwent a complete redesign. The goal was to bring the look & feel of Albert Heijn Belgium closer to that of Albert Heijn Netherlands, resulting in a modern and sleek appearance. Building the template proceeded without any obstacles and the new structure immediately made it much more future-proof.

The template was delivered in 2024, but in early 2025 I revised it to bring it fully up to date according to the (then) new European accessibility legislation and WCAG guidelines. Since then, this template has been used weekly to share Bonus offers with customers in Belgium.

This project was completed as an front-end developer at Merkle, for their client Albert Heijn Belgium.